BeautyGram started out as a gift box service that was focused on baby baskets and gifts for new mom that continued to grow into a company that delivers beautiful boxes full of high-quality gifts that are a great alternative to sending the conventional flowers, fruits, and other gift baskets. YYC3 helped BeautyGram develop new gift boxes, write descriptions, and merchandise them on the Beautygram e-commerce website. YYC3 also served as event coordinators and brand ambassadors representing and promoting BeautyGram at on-site events.

• Developed a strategic brand and marketing plan for digital and traditional media.

• Event and promotion team management.

• Copywriting, added new collections, and improving user experience features to Shopify website.

• Copywriting, photography and design services for website, product labels, flyers, special offers, etc.