SMM doesn’t have to be soul-sucking.
Let us help you create and implement a Strategic Social System that considers your existing daily operations and sneaks social media in, stress-free.
When you hire a professional team to manage your social media you can focus on what you’re best at, running your business, leaving the rest to us!
We’ll help strengthen and spread your brand’s message, building loyalty among your current audience, and reaching a new audience, earning their trust, consideration, and business.
With multiple social media platforms to choose from, we’ll help identify which platform, what type of content is best suited to your resources and goals, and optimize your profile to make sure you’re set-up for success, maximizing searchability and conversions.
Full-service social media management at YYC3 isn’t a person, it’s team!
To do social right, you need experts in branding and marketing strategy to lead, and talented content creators including graphic design, video editing, and copywriting to execute. Engagement requires customer service and sales scripts, and an understanding of data analytics, user experience, search engine optimization, and funnels ensures best results. That’s what we have to offer!
CONTENT CREATION & PUBLISHING
We’ll create professional, educational, and entertaining content that reflects who you are, and how you solve your audience’s problems, tailored to the best practices of each platform.
From carousels to reels, infographics to stories with polls and question boxes, we have creators to deliver it all. If you don’t know the difference between Evergreen Content, On-Demand Content, and User-Generated Content… don’t worry, because we do!
Before you ask, of course creating content includes copywriting for captions and strategic hashtags, and we’ll publish your posts too (using scheduling tools, or live posting, depending on the media type).
COMMUNITY ENGAGEMENT
Say it with us, “I will not post and ghost!”
The point of social media is to, Be. Social.
At YYC3, we break community engagement down into two categories; reactive and proactive.
Reactive engagement means clearing all notifications and responding to all interactions with brand accounts, focused on providing excellent customer service and nurturing loyalty in the existing audience. Actions including sending “welcome DMs”, liking, pinning, and replying to comments, responding to all DMs, sending DMs in response to poll answers, sending “invite to likes”, responding, filing, and sharing all tagged content, and more.
Proactive engagement is focused on audience growth and strategic interactions with potential new customers. Using keyword search and audience hijacking tactics, we’ll build relationships through liking, commenting, sharing, and responding to posts, sending DMs, and other secret strategies.
PAID ADS
After the shift to “pay to play” social, we introduced mandatory paid ads into all social media management packages.
If we’re making great content, we want more people to see it, right?
For small budgets and brand awareness goals, we often focus on post boosts. For larger budgets and conversion goals, we typically focus on paid campaigns.
Paid ads are key to get more content views, clicks, more calls, more messages, more webform fill outs, more newsletter subscriptions, more appointments booked, more add to carts, more checkouts, more… business!
We love working with clients across a variety of industries:
CLUTCH & FEMALE-OWNED
