YYC3’s motto is that “if you’re going to do something, do it right” and in the digital age where everyone, their business, and even their dog is online, the fact of the matter is that not everyone is doing it “right”.
At YYC3 this means with purpose, with a clear brand, voice, and message, and with an integrated multi-channel strategy that utilizes quality content and best practice tactics.
Over the past few years we’ve evolved, as a company in terms of our team, clients, and goals, as a city, province, and nation with respect to new initiatives and regulations like composting, carbon tax, mortgage rules, the transmountain pipeline, legalized cannabis, and more. We are so excited about the opportunities that 2019 will bring and this award is extremely special to our team as recognition for our hard work. It’s also motivation to stick to the journey we are on as marketers, entrepreneurs, and leaders.